Blue ocean strategy : how to create uncontested market space and make the competition irrelevant
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Blue ocean strategy : how to create uncontested market space and make the competition irrelevant
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| Other Titles |
How to create uncontested market space and make the competition irrelevant |
|---|---|
| Physical Description |
Julkaistu myös verkkokirjana Ebsco eBook Collection Julkaistu myös äänikirjana xv, 240 sivua : kuvitettu ; 25 cm |
| Language |
English |
| Language of Original Work |
English |
| Publisher |
Boston (MA) :
Harvard Business School Press,
cop. 2005.
|
| Subjects | |
| Additional Information | W. Chan Kim, Renée Mauborgne |
| Bibliography |
Includes bibliographical references (p. [223]-229) and index. |
| ISBN |
978-1-59139-619-2 sidottu 1-59139-619-0 sidottu |
| Get full text | |