Marketing research methods : quantitative and qualitative approaches
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Marketing research methods : quantitative and qualitative approaches
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| Physical Description |
xx, 862 sivua : kuvitettu ; 25 cm |
|---|---|
| Language |
English |
| Language of Original Work |
English |
| Publisher |
Cambridge :
Cambridge University Press,
2021.
|
| Subjects | |
| Additional Information | Mercedes Esteban-Bravo, Jose Manuel Vidal-Sanz |
| Verkkoaineisto |
9781108874748 |
| ISBN |
978-1-108-79269-1 pehmeäkantinen 978-1-108-83498-8 kovakantinen |
| Get full text | |