Integrated marketing : making marketing work in industrial and business-to-business companies
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Integrated marketing : making marketing work in industrial and business-to-business companies
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Physical Description |
185 sivua |
---|---|
Language |
English |
Language of Original Work |
English |
Publisher |
London :
McGraw-Hill,
1994.
|
Series | McGraw-Hill marketing for professionals |
Subjects | |
Additional Information | Richard N. Skinner |
ISBN |
0-07-707768-7 |
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