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Benefits of the cooperative business model for small businesses

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Benefits of the cooperative business model for small businesses

The cooperative model nowadays is very progressive. It reduces the risk of poverty, it helps the economy and social well-being. The cooperative business model can be found in every business sector as well as in the beekeeping sector. To understand the benefits of the cooperative business model this work will provide research into one of the most successful small business owners in Latvia.

Andis is a beekeeper from Latvia who owns a cooperative business called “Medotava”. Medotava is a beekeeping company that was founded in 2017. Even though the company is small, it has grown radically in the business field within these years. Andis is also one of the members of the Latvian beekeeping association and he is one of the members of beekeeping cooperation. The reason why Andis and his cooperation is intriguing is that his love and passion for his work are truly admirable. Besides the work with bees and production, the owner of Medotava has also written European projects, where he got machinery for making the honey. Unfortunately, there is a barrier for the new entrepreneurs who would want to start their beekeeping business in Latvia, because of the little resources they have, and not all the entrepreneurs can get help from European projects.

For this thesis, it was very important to find a valid and correct source as well as, to choose the most accurate qualitative method. To achieve better results, the author of the thesis used both a SWOT analysis and a Cost-benefit analysis. Besides these two analyses, the author had an interview with the Medotava owner and a survey that was sent to Latvian beekeepers for a better understanding of the research question.

By the end of this paper, the main conclusion answering the CRQ will present all the benefits of the cooperative business model for small businesses. Therefore cooperative business model would be the perfect solution not only for beginners but also for existing entrepreneurs. The cooperative business model can be beneficial in many ways, for example, it can influence a company’s sales, logistics system, marketing companies, as well as reduce overall costs. This research will focus on these four aspects which will be proven through field and desk research.

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