Principles of marketing
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Principles of marketing
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Physical Description |
Julkaistu myös verkkoaineistona xvii, 469 sivua : kuvitettu ; 28 cm |
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Language |
English |
Item Description |
"Authorised adaptation from the United States edition, entitled Principles of Marketing: Global Edition, 13th edition, ISBN: 9780137006694 by Kotler, Philip; Armstrong, Gary, published by Pearson Education, Inc, publishing as Prentice Hall 2010."--Title page verso. Scandinavian first edition published: 2012. |
Publisher |
Harlow, England :
Pearson,
2016.
|
Subjects | |
Additional Information | Philip Kotler, Gary Armstrong, Anders Parment |
Verkkoaineisto (PDF) |
9781292115566 |
Verkkoaineisto (EText) |
9781292115573 |
Bibliography |
Includes bibliographical references and index. |
ISBN |
978-1-292-10480-5 nidottu |
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